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Impulse purchaser likelihood

Lifestyle

Ranks an individual's likelihood to purchase off list items during in-store shopping, modeled based on whether the person generally makes 50% or more of their household product purchases on an unplanned basis.

Price
$0.05 / append

FAQ

What is Impulse purchaser likelihood?
Ranks an individual's likelihood to purchase off list items during in-store shopping, modeled based on whether the person generally makes 50% or more of their household product purchases on an unplanned basis.
How do I get Impulse purchaser likelihood data?
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