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Intimate apparel undergarments engagement intensity

Engagement

Indicates an individual's intimate apparel undergarments engagement intensity, categorized by spending quintile (top 20% to bottom 20%) and purchase recency (0-6 months to 25+ months). Values range from Active intimate apparel undergarments champion (top 20% spending with most recent activity in past 0-6 months) to Dormant intimate apparel undergarments minimal (bottom 20% spending with oldest activity over 25 months ago). Based on observed spending in the intimate apparel and undergarments category.

Price
$0.05 / append

FAQ

What is Intimate apparel undergarments engagement intensity?
Indicates an individual's intimate apparel undergarments engagement intensity, categorized by spending quintile (top 20% to bottom 20%) and purchase recency (0-6 months to 25+ months). Values range from Active intimate apparel undergarments champion (top 20% spending with most recent activity in past 0-6 months) to Dormant intimate apparel undergarments minimal (bottom 20% spending with oldest activity over 25 months ago). Based on observed spending in the intimate apparel and undergarments category.
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